Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience—and, ultimately, to drive profitable customer action.
Top Ultimate Content Marketing Tools for Every Marketer:
Social Media Analytics Tools
Social Media Marketing, Analytics & Performance Tools | Socialbakers. The most accurate social media analytics in the industry, and the latest social media marketing news, data, and free tools for marketers. From the pioneers in social media marketing measurement and analysis.
Cision’s PR and social software, rich analytics and in-depth insights serve communicators’ complete workflows to facilitate data-driven decisions.
Crowdbooster: Social Media Analytics. Crowdbooster measures and optimizes your social media marketing, providing powerful, easy-to-use analytics and recommendations on Twitter and Facebook.
TrendSpottr: Predictive trend intelligence for brands, marketers & PR pros. Discover emerging trends, viral content & key influencers for any topic.
Full-Funnel Social Analytics | Simply Measured. Social analytics that drives business results. Get the most comprehensive social media insights across channels to impact your entire marketing funnel.
Best Website Analytic Tools
Alexa – Actionable Analytics for the Web. Alexa provides analytical insights to benchmark, compare and optimize businesses on the web.
Website Measurement & Analytics | Web Optimization | Webtrends. Webtrends – Discover data-driven solutions and find new ways to reach your customers. We offer website analytics, measurement, testing & more. Learn more.
Mixpanel | Product analytics for mobile, web, and beyond. Learn how people use your app with the world’s most advanced mobile & web analytics. Try it for free.
Kissmetrics | Behavioral analytics and engagement platform. Get, keep and grow more customers with Kissmetrics behavioral analytics and engagement platform. Built for marketers and product teams. 14-day free trial.
Audience Data & Content Analytics for Digital Media. Parse partners with digital publishers to provide clear audience insights through an intuitive analytics platform.
Funnel Analytics Tools
Content Taxonomy & Insights For Content Marketers: SqueezeCMM.
Sales Intelligence for High Growth | InsightSquaured. Data fuels high-performance sales teams. The fastest growing and most efficient teams run on InsightSquared.
BrightFunnel | B2B Marketing Attribution & Forecasting. Get a complete picture of marketing’s impact on sales with the leading attribution and forecasting solution for B2B marketers.
Best Seo Analytics Tools
SEMrush – service for competitors research, shows organic and Ads keywords for any site or domain. SEMrush is a powerful and versatile competitive intelligence suite for online marketing, from SEO and PPC to social media and video advertising research.
Moz | SEO Software, Tools & Resources for Smarter Marketing. Backed by the largest community of SEOs on the planet, Moz builds tools that make SEO, inbound marketing, link building, and content marketing easy. Start your free 30-day trial today!
SEO Platform | Content Performance Marketing | BrightEdge. BrightEdge is the leading SEO and content performance marketing platform, helping more than 1,300 customers generate more organic traffic. BrightEdge is based in San Mateo, CA with offices in New York, Seattle, Chicago, Cleveland, Tokyo, Sydney, and London. Contact us for an SEO demo today.
Content, Influencer and SEO Platform Software | gShift Labs. Get more from your Web presence with our all-in-one SEO platform and reporting tools. Simplify your SEO, Web ranking and content marketing efforts.
Serpstat — Growth hacking tool for SEO, PPC and content marketing.
Best Blogging and Cms Tools
Post anything (from anywhere!), customize everything, and find and follow what you love. Create your own Tumblr blog today.
Create a free website or blog. Create a free website or easily build a blog on WordPress.com. Hundreds of free, customizable, mobile-ready designs and themes. Free hosting and support.
Drupal – Open Source CMS. Drupal is an open source platform for building amazing digital experiences. It’s made by a dedicated community. Anyone can use it, and it will always be free.
Contentful: a developer-friendly, API-first CMS. Bringing love back into content management: Contentful is an API-first CMS focused on the simplicity of development. Manage structured content in websites and apps.
Pardot B2B Marketing Automation by Salesforce. Pardot B2B marketing automation by Salesforce helps marketers create more leads, generate more pipeline, and empower sales to close more deals.
HubSpot | Inbound Marketing & Sales Software. HubSpot is an inbound marketing and sales platform that helps companies attract visitors, convert leads, and close customers.
Marketing Automation Software – Marketing Platform | Act-On. Act-On is an integrated marketing automation platform designed to align inbound and outbound marketing campaigns across the customer lifecycle. Get a demo!
Inbound Marketing Software | Automate Content Marketing – SalesPanda. SalesPanda is an Inbound Marketing Automation Software that helps you create a strong online presence, enhance your website traffic & increase lead conversions for your business.
Small Business CRM, Sales & Marketing Software | Infusionsoft. Use Infusionsoft to automate your small business sales and marketing, while combining your CRM, email marketing, lead capture and e-commerce in one place.
Best-in-Class Marketing Automation Software – Marketo. Marketo’s powerful marketing automation software helps marketers master the art & science of digital marketing to engage customers and prospects.
Ecommerce Personalization & Multivariate & A/B Testing | Monetate. Monetate Ecommerce Personalization and A/B testing solutions leverage machine learning technology to improve customer engagement that increases conversions.
40Nuggets converts your abandoning website traffic into leads. Turn your website into a lead generating machine by using smart tools. Make strategic decisions based on insights into your site visitors’ behavior.
Account Based Marketing Software. Triblio is a comprehensive account based marketing software solution that includes web personalization, account based advertising, sales reports, and more.
Email Marketing Tools
iContact – Affordable Email Marketing Solution. iContact provides an email marketing solution that’s instant and easy. Start seeing ROI and send emails today!
Email Marketing for Your Business | Campaign Monitor. Campaign Monitor makes it easy for you to create, send, and optimize your email marketing campaigns.
Online newsletter software from rapidmail. Send newsletters with rapidmail – test our newsletter software free of charge and with no obligation. Request a free trial today.
Marketing Automation – Sell More Stuff | MailChimp. MailChimp provides marketing automation for e-commerce businesses. Send beautiful emails, connect your e-commerce store, advertise, and build your brand.
Sales Enablement Tools
SAVO – Sales Enablement Software. SAVO provides the most insightful, prescriptive and secure global sales enablement platform, delivering content to sellers within the context of each deal.
Postwire | Help Your Sales Team Sell Smarter, Faster. Share information and insights with your prospects and clients quickly and easily. Discover which content is working to identify your best sales targets and close more deals.
Collaboration Software Solutions by Jive Software. Jive communication & collaboration software solutions – enterprise social business software – helps people & organizations Work Better Together.
Sales & Marketing Automation Platform | Salesfusion. Generate leads and increase your ROI. See the tools and resources Salesfusion offers to ensure marketing automation success.
Social Media Management And Listening Tools
Social Media Marketing & Management Dashboard – Hootsuite. Enhance your social media management with Hootsuite, the leading social media dashboard. Manage multiple networks and profiles and measure your campaign results.
Social Media Management Platform | Buffer. Buffer is an intuitive social media management platform trusted by brands, businesses, agencies, and individuals to help drive social media results.
Hashtag Tracking for Twitter, Instagram and Facebook – Keyhole. Keyhole is a real-time hashtag tracker for Twitter, Instagram and Facebook. Its visual dashboard is simple, beautiful and shareable!
Social Media Management Software | Sprout Social. Sprout Social is a social media management tool created to help businesses grow their social media presence. Try it free.
Audiense | Audience Intelligence – Unique consumer insights and engagement, to help you grow. Audiense delivers unique consumer insight and engagement capabilities, helping organisations to grow their customer and audience bases by finding, understanding and connecting with individuals and audience segments.
Real Time Search – Social Mention. Social Mention is a social media search engine that searches user-generated content such as blogs, comments, bookmarks, events, news, videos, and microblogging services.
Media Intelligence, Media Monitoring, and Social Monitoring — Meltwater. Meltwater is a media intelligence company who provides media monitoring and social media monitoring to help companies grow and build brand.