Everything You Should Know About Javascript SEO
Do you have a website using JavaScript? Did you start an SEO promotion, and something went wrong? In some cases, the problem can be hidden within the JavaScript code. This may be the reason why your SEO actions do not bring any benefit.
What is the relationship between JavaScript and SEO? How can this affect Google’s ranking for your website in 2021? Let’s get started with a JavaScript Google search guide. Below you will find everything you need to know about this topic to start the right SEO promotion and increase the ranking of your site.
What JavaScript Is and How It Affects SEO
It’s worth starting with the fact that JavaScript is one of the most popular programming languages. Describing the technical benefits and features of JS will take too much time but to put it simply, JavaScript allows the developers to create fast-loading pages, empower them with an interesting interface and develop many other significant elements of the site.
But there is a drawback that every site owner and SEO specialist should know about. What is more, professionals in the SEO area should know the basics of JS to provide effective solutions in the context of the promotion of such sites.
We are talking about such a case when the smoothness of the operation can be changed due to the interaction with the user. This, in turn, leads to the fact that search systems have difficulty understanding the pages of the site and linking content to them.
There is a high risk that JavaScript SEO-based content and links may go undetected by search engines. And this, in turn, will lead to the fact that website optimization will not be successful. But this does not mean that if your site is made with the help of JS, you can forget about the SEO and high positions in the ranking. You just need to know about some technical nuances to start the correct promotion of your site, so let’s get started with a Google search JavaScript tutorial for beginners.
What to Do with SEO For JS To Increase Your Ranking?
SEO professionals need to know about web security and SEO and how to promote a JavaScript-based website. There are some features that should be taken into account for the site not to drop in the ranking and get promoted in SERP. Where should you start if you don’t have basic knowledge of this programming language? Here are some actionable tips.
Make Basic SEO Work
Most JavaScript sites have common problems. It is about the images, title, and description tags and attributes.
So, the first step is to get started with all the usual activities in the context of on-page SEO for all content. If you do not cope with these basic points, then you can not expect high positions in the search rankings.
In addition to optimizing your meta-tags, you need to take care of proper and powerful promotion. When fixing technical problems, you should immediately think about large-scale strategies. You should not expect huge results only from the fact that you add mt, md tags, or alt. This will only bring results so that Google can simply correctly recognize your site.
Therefore, such actions must be immediately backed up with powerful promotion strategies so as not to waste time. For instance, you can purchase SEO backlinks. Follow proven ways to get safe backlinks so as not to stumble upon low-quality ones that can lead to penalties from the search engines.
Start JavaScript’s Visibility for Google
The priority in promoting a JavaScript website is to start building visibility. If you do not do this, then the site will be not correctly displayed for search engines. This, in turn, will affect your search engine rankings and prevent your SEO strategies from working properly.
Where to start working on visibility? First of all, you need to check the blocking of your content. Don’t block Google’s access to rendering. Google must access all resources and download them. This is necessary for the correct rendering of pages. so make some corrections to robots.txt files. (Note, it may be a need to make it for every page if there are domains for different purposes). For example:
User-agent: Googlebot
Allow: .js
Allow: . css
Check Your Site for JavaScript Features
Although Google has created a specialized process for crawling JavaScript sites, some of the elements can be overly complex. For this reason, it is necessary to test the site and identify all problem areas that will interfere with the correct site optimization and ranking in search engines.
Aside from crawl blocking problems, it’s worth considering how Google sees your content. When testing, it is worth checking if the content of the site pages is visible in the DOM. This model defines the logical structure of documents, as well as ways of accessing and managing them. Documents mean information of various types. You can use Google Search Console to start such a check. This will allow you to determine what is displayed incorrectly and correct all errors so that the rating does not suffer.
Final Lines
Before you start promoting a website made with JavaScript, you should study all the features of this issue. Don’t miss out on recommendations, as the simple steps we have outlined can be enough to get off the ground with SEO promotion. Also, keep in mind the basic SEO strategies that work regardless of the programming language your website is built with. That is, work on creating high-quality content, fill it with relevant keywords, and strengthen it with do-follow backlinks to boost your SEO efforts.
Nancy P. Howard has been working as a journalist at the online magazine in London for a year. She is also a professional writer in such topics as blogging, IT and marketing.