Cues from Existing Players to Develop a Successful Taxi Booking App
In September 2019, Uber saw a whopping 57.33% year-over-year increase in its revenue. Uber completes about 14 Mn rides a day across the world. And yet, it does not own a single car out of the fleet.
What is the essence of Uber’s success?
It is the development of an online taxi booking app.
Following the success route foot-trailed by Uber, a number of competitors – Lyft, Curb, Didi Chuxing, Grab, and Ola have emerged and are up and running.
The concept of having a cab booking app has been of great value for the riders, which is attracting new investors and businessmen to venture into the business. If you want to grow like Uber, here are some of the lessons you need to learn from Uber.
1. With Power Comes Responsibility
You want to build a sustainable of a business model for your taxi-hailing business. However, in the quest for making money the Uber way, you should, in turn, take into consideration the underlying responsibility. Take a riders-first approach and build features in your taxi booking app that makes it convenient for your riders. Include the panic button in the app, which should be highlighted once the ride starts. When your riders can trust you, they will be loyal to you and your service.
2. Do Not Complicate. Stay Simply. Stay Unique
Agreed. There are a number of a taxi-hailing app in the market. An addition of one more will not be so much of an interest for users. But that does not mean that you need to stuff your taxi-booking script with unnecessary features. Find out the gaps that your competitors have in their business model and target the same.
For instance, if you feel that your competitors take a lot of pick up time, increase the number of drivers and offer better pick up times. Ultimately, what matters the most is to offer quality service and to stuff your app with fancy features.
3. Test the Waters Before you Step In
In recent times, there is a mix of generations. There are people from generation Y, generation X, and the millennial. Everybody has a different expectation from a cab-hailing service. For instance, for generation Y, your business is a mere mode of commutation. However, for the millennial, it is an experience.
Hence, you need to balance the features in your app as per the ration of the demography.
4. Stay Abreast with the Market Norms
You might be on the car booking system, while the others might have reached the chopper stage. Of course, your business is unique. However, you need to stay abreast with what’s going on in the market. Once you know it, navigate your business in that direction. Use advance features to appeal an attract new riders and stick to your strategy of delivering quality service.
5. Take Good Reviews Seriously. Take Bad Reviews Very Seriously
Let’s face it. No business is perfect. It is the continuous evaluation that takes it to the new heights. To put it into perception, you need to take your rider’s review seriously. When they praise your services, you need to be consistent with what you have been delivering. However, if you receive any bad reviews, you need to find the solution to it to the level that it satisfies the rider.
The Secret Ingredient to Success
You have taken a route to success by thinking to develop an app. Now, you just have to search for a taxi app development company to help you realise your goals.
In the digital world, you may find a number of online sources that provide you with taxi booking app builder. However, to build a unique on-demand taxi booking business, you need to take into account your custom requirement and seek development help from an experienced software development company.
Mushahid Khatri is a Chief Executive Officer of Yelowsoft which is one of the leading taxi booking software. He believes in sharing his strong knowledge base with leaned concentration on entrepreneurship and business.